Profitus is one of the ten most advanced start-ups in Lithuania. It is a platform where users have the opportunity to invest in real estate projects, as well as borrow money to implement such projects themselves. In 2019, around 9.1 million euros were raised which financed 51 projects.
Structure, informativeness and focus even on small details. That's what Profitus was looking for in the process of updating their online platform. Understanding the importance of providing information and delivering the best user experience to a very highly educated audience, we have proposed changes and a clear digital direction.
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After analyzing the user experience map, and UX wireframe of the website, we started our work. Research allowed us to look into exciting user flow and process from a different angle. All that enabled us to discover points where we can bring positive changes and new ideas.
A new style direction has been set and fulfilled, inaccurate elements have been utilized, new information modules have been created. The data provided for real estate projects were structured and presented in such a manner that the user can evaluate the project in a short amount of time. The new UI design solution gives important brand associations - innovation, technology, accuracy.
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Our work is our passion. Often times, we like to look at each project through the prism of interesting facts and figures.
days to implement the project
client and our team members involved in the project
UX/UI design and prototyping sprints
UX research hours